Marketing experts recommend sending multiple emails daily during launches to stay visible. But this conventional advice backfires for ADHD subscribers in ways most marketers never consider.

Modern marketing mirrors ADHD cognition—rewarding novelty, rapid creativity, and quick engagement. Exploring what this shift means for how we create and consume content.

September has always felt like the “other new year.” The weather cools, routines snap back, and cultural calendars turn. For many, that’s energising. But for women with ADHD, September can bring overwhelm: crowded transit, busier workdays, higher expectations. This post explores why September hits differently — and how the PRIMED framework can help you reset on your own terms.

Back-to-school season can feel overwhelming when ADHD is in the mix — for kids and parents alike. From chaotic mornings to forgotten backpacks, the transition often feels like survival mode. This post shares simple, ADHD-friendly strategies you can use right away to create calmer mornings, smoother evenings, and a school year that feels more manageable.

You help them unpack, and you hold it together, then return to a quiet house. Though not a parent, many friends experience this, and I coach women with ADHD who feel the weight of silence. This post explains why an empty nest hits midlife ADHD hard and how to rebuild with simple rituals, gentle structure, and a new approach.